Chelsea unleashed their new home kit for the 2024/25 Premier League season in mid-July as they embark on a new era under the stewardship of former Leicester City boss Enzo Maresca.
The Blues launch their pre-season preparations with a friendly against League One newcomers Wrexham on July 25 and will don their new jersey for the first time.
After numerous online leaks about the look of the new Chelsea kit for the upcoming season, the six-time English champions removed all doubts with a captivating video on Chelseafc.com.
In addition to releasing a teasing video to promote their new home shirt, the West London giants hired their former superstar, Eden Hazard, to spearhead the advertising campaign.
Despite sticking to their traditional blue base, the Pensioners have introduced eye-catching changes to the usual design.
The new one appears asymmetrical, featuring thin white lines swirling across the body and sleeves, with orange accents on the sleeve cuffs, around the club’s badge and the Nike logo.
The water-like pattern flows seamlessly onto the back of the shirt and continues onto the shorts in a seemingly random display.
One thing that separates the new Chelsea shirt from all 24/25 Premier League kits is the absence of a front-of-shirt sponsor.
However, that’s been a common theme since Todd Boehly purchased the club from Roman Abramovich, even though the Blues sealed an Infinite Athlete deal last October.
Per the club, thanks to Nike’s cutting-edge technology, the new Chelsea jersey sets new standards in designing for precision-tuned athletic performance.
While the away kit remains under wraps, there’s an indication that it will bring back the popular orange on a light beige landscape.
Chelsea will showcase their new shirt to a broad audience during their upcoming United States tour as they prepare to face off against Celtic, Club America, Manchester City and Real Madrid.